Everything old is new again. Rheingold beer making a comeback
on 01/11/10 at 8:48 pmBeer, Industry
Rheingold Beer, once the best-selling beer in New York, has been relaunched by Wilton-based Drinks Americas. The company purchased Rheingold in 2005 and officially brought the brand and product back to market in August.
Founded in 1883, Rheingold featured a well-known jingle, memorable advertising campaign and, of course, the Miss Rheingold pageant. Now it’s all back, thanks to Drinks Americas.