Boston Beer’s Koch Says Craft Beer Has Become `New Wine’

on 25/05/11 at 8:11 am

Booze News

Jim Koch, founder and chairman of Boston Beer Co. Inc., discusses the outlook for the U.S. craft beer market and the potential impact of commodity price increases on the industry. Boston Beer is the maker of Samuel Adams lager. Koch speaks on Bloomberg Television’s “InBusiness With Margaret Brennan.”

SOURCE: Bloomberg via Washington Post

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