How Sonoma Wineries Thrive While Many Cut Prices, Sell Property

on 19/07/10 at 10:55 pm

Booze News

“I recently visited several premium wineries in Sonoma that are growing, in contrast with their recession-battered peers. Like Haserot, their managers know how to run a business, have kept prices reasonable and capital investment low by buying grapes rather than buying vineyards, are good marketers, and sell most of their wine outside the traditional distribution chain.”

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