Liquid Gold: Whisky Investments Can Hit the Spot
on 13/12/11 at 11:41 amBooze News
Fine whisky has been part of Scotland’s heritage for over 500 years, but it is only recently that the investment opportunities for its most famous export have become clear. With global demand for luxury whisky on the rise, putting your money in Scottish single malt could make you some pretty neat returns.
“Over the last 10 to 15 years, the demand for whisky has just increased,” said director of The Whisky Exchange, Sukhinder Singh.“My feeling is that the risk in whisky is quite low,” he said. “I can just feel the demand globally; even very recently I’m watching prices go wild over the past six months.”
While the US remains the top Scotch whisky importer, with more than $400 million sold there this year, Asia has seen the largest increase. Demand from Singapore rose 64 percent, making it the third largest importer, and in Taiwan demand was up 45 percent.
Whisky writer Jonny McCormick explained global interest to CNBC: “Just in the last couple of years we’ve seen new auctions open up by Bonhams in New York and in Hong Kong, and these sales are extremely popular. We’ve seen nearly 100 percent sales by lot and by value and the American collecting market is extremely lively. The Chinese and Japanese market is very popular.”
The Macallan distillery is one of Scotland’s most famous brands, and has become a strong name in whisky investment.