Australian wines gain pricing advantage in emerging markets

on 25/01/11 at 11:00 am

Industry

A new Rabobank report suggests that Australian wines have succeeded in commanding higher prices in emerging markets than some more established wine growing nations.

New figures in the January 2011 Wine Quarterly reveal that Australia, Argentina, Chile and Spain reported double digit growth in wine exports to China, Russia, Brazil and Mexico last year.

Wine producers have turned their attention to these new wine drinking countries to make up for lost value in established markets.

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