Cocktail glass half empty: Drink sales stumble

on 22/03/14 at 9:43 am

Industry

indexWe’re bellying-up to the bar less — and bars and restaurants are feeling the pinch more.

Last year, consumers at bars and restaurants cut back on their orders of alcoholic beverages by 1.3%, and that trend continues into 2014, according to a just-released study by Technomic, a food-service industry research firm.

“Consumers pulled back on drink occasions at restaurants and bars,” says David Henkes, vice president at Technomic.

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