Report Shows Record-Breaking Year for Direct Wine Shipping
on 16/01/15 at 11:34 amIndustry
American wineries increased the dollar value of their direct-to-consumer wine shipments by an unprecedented 15.5% in 2014, with an equally record-breaking increase in the volume of those shipments. The average price per bottle of shipped wine also recovered with a 1.6% increase over 2014, according to the new ShipCompliant/Wines & Vines Wine Shipping Report released today.
The newly released annual report, a collaboration between ShipCompliant and Wines & Vines, can be downloaded at http://www.shipcompliant.com/shippingreport.
The new report on direct-to-consumer shipments held almost exclusively good news, including the fact that in 2014 the volume of shipments increased by 13.6% to 3.95 million cases — or 47.4 million bottles. In addition, the report indicates:
- Oregon wineries increased the value of direct shipments by more than 50%
- Shipments of Pinot Noir increased significantly from 2013
- The average price of a bottle of wine shipped from wineries rose to $38.40
- Napa Valley continues to lead all other regions with more than $882 million in shipments in 2014
- The average price of a bottle of Cabernet Sauvignon shipped from Napa Valley was $88.45
- The most expensive categories of wines experienced the largest growth in shipments in 2014