Spirits Producer Adopts Porn Brand

on 16/07/13 at 9:52 pm

Industry

indexUS-based VuQo is to launch a range of Playboy branded white spirits following a licensing deal between the producer and famous pornography label.

Having already achieved an agreement with Playboy Enterprises to produce and distribute Playboy Vodka in Asia, VuQo has today announced a global licensing deal to use the Playboy brand – renowned for its rabbit logo – for a Tequila and gin too.

Playboy Vodka and Playboy Tequila are set to be launched later in 2013, while Playboy Gin will be available worldwide next year.

According to a previous report by db’s sister publication, The Spirits Business, VuQo makes the world’s only coconut-distilled vodka, which is produced in the Philippines.

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