US sparkling wine market still a “work in progress” for European producers

on 10/09/10 at 12:46 am

Industry

Cava may be mega- business throughout much of Europe, and Prosecco may be winning new friends in UK (Wine Intelligence Vinitrac® July 2010), but both these European flagships of the sparkling wine category are still very much work in progress in the biggest developed market, the USA.

Our new report on Sparkling wine in the US -  part of the latest Wine Intelligence report series on Sparkling Wine across five markets (other reports available are Canada, Denmark, Japan, and UK) – show a market that has clearly become more frugal as a result of the financial meltdown of 2 years ago.

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