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Tag Archives: Bud Light Platinum

• How low can you go? Justin Timberlake shills for Bud Light Platinum

How low can you go? Justin Timberlake shills for Bud Light Platinum

After an ill-advised foray into acting and the release of a mediocre comeback single, there was only one direction left for Justin Timberlake to take: creative director for Anheuser Busch’s high-alcohol new-ish product, Bud Light Platinum. As part of his new gig, Timberlake will be in charge of providing Bud Light Platinum’s “creative, musical and […]

• Bud Light Platinum: a craft beer? Nice try, AB InBev but no cigar

Bud Light Platinum: a craft beer? Nice try, AB InBev but no cigar

Budweiser plans to introduce a new beer in January called Bud Light Platinum that it hopes will appeal to a “key group of beer drinkers.” We know what that means: Budweiser — or Anheuser-Busch InBev, the multinational corporation that owns the Bud brand — believes this beer will appeal to craft beer enthusiasts. Nice try, A-B […]