Tag Archives: Credit Suisse

• Invest all your money in booze and fags, suggests study

Invest all your money in booze and fags, suggests study

If you’ve ever thought about investing, and are lacking in scruples, then put all your money on fags and booze. That’s the suggestion of one study that found ethically-minded investors have historically avoided buying shares in the alcohol and cigarette industry because, ultimately, it fuels user addiction. But those who’ve kicked their conscience to the kerb have enjoyed high […]

• The global beer industry: Brewers need to up their marketing

The global beer industry: Brewers need to up their marketing

To maintain profit growth, brewers will need keen marketing. MASS-MARKET beers taste like soapy water. Or so many real-ale snobs insist. So it is hardly surprising that they are now being marketed like soap powder. People in rich countries are not drinking enough beer. By volume, sales in 2010 fell by 1.5% in America and […]

• Diageo In Running To Buy Stock Spirits Group

Diageo In Running To Buy Stock Spirits Group

Drinks giant Diageo PLC (DGE.LN) is in the running to buy spirit maker Stock Spirits Group, a person familiar with the matter told Dow Jones Newswires. First round bids for the U.K.-headquartered drinks maker, which is reportedly worth more than $1 billion, were due by the end of February, people familiar witht the matter told […]

• Uh Oh. Absolut Vodka Ad Too Risque For Revolution Calendar

Uh Oh. Absolut Vodka Ad Too Risque For Revolution Calendar

The calendar, created for the Revolution chain of vodka bars, has been reprinted after Pernod Ricard asked for its flagship brand to be removed. Other “sponsors” involved include Wyborowa, Zubrowka and 42Below. Each month features a different member of staff in a sexy pose with a brand of vodka. April, for example, is illustrated by […]

• Pernod Ricard sells off New Zealand wine brands

Pernod Ricard New Zealand has sold Lindauer and several other wine brands to a consortium of buyers for NZ $88m (about $74m).