Tag Archives: Design

• Would You Buy Carlsberg’s “Gender Neutral” Beer?

Would You Buy Carlsberg’s “Gender Neutral” Beer?

What’s so special about Copenhagen? Not the city, of course — we’re talking about this new brand of light beer that’s about to hit shelves from the Danish brewing company. Research suggests that women make up at least 25% of the beer-consuming market — a target audience is that widely overlooked. From Bud Light’s “bros […]

• New Redesign Cuts Size Range For Heineken Beer Bottles

New Redesign Cuts Size Range For Heineken Beer Bottles

Heineken is rolling out a new bottle design across the globe, cutting the number of sizes available, in an effort to achieve greater brand uniformity and streamline its supply chain. The new Heineken beer bottles will be launched first in Western Europe early next year and across the rest of the world in 2011. They […]

• In honor of London Fashion Week: Time for couture cocktails

In honor of London Fashion Week: Time for couture cocktails

BEYOND the catwalk, fashion designers not only want us to wear their luxurious labels but to ‘be seen’ sipping on a signature cocktail designed to complement their latest collections. Ahead of London Fashion Week (September 17 to 22), while famous mixologists are busy creating couture cocktails for the glitterati to parade at after-show parties, we […]