Tag Archives: Havana Club

• Pernod registers Cuban rum Havanista TM

Pernod registers Cuban rum Havanista TM

Pernod Ricard has registered the trademark Havanista in the US with a view to launching the brand there if the country lifts its embargo on Cuban imports. Produced and bottled in Cuba, Havanista is being positioned as “a premium Cuban rum aimed specifically at the US market.” The move follows yesterday’s decision by the US […]

• Bacardi taking another crack at a spiced rum with Oakheart

Bacardi taking another crack at a spiced rum with Oakheart

The leading rum maker is taking another crack at a spiced rum product with Bacardi Oakheart. Bacardi is on a mission to commandeer the spiced rum market from the Captain. The Coral Gables-based leader in rum is taking another stab at selling a spiced rum with the introduction of Bacardi Oakheart, hitting the market in […]

• Bacardi beats Pernod Ricard in Havana Club Rum battle in US

Bacardi beats Pernod Ricard in Havana Club Rum battle in US

Bacardi USA has won the ongoing Havana Club rum battle against Pernod Ricard in the US Court of Appeals for the Third Circuit in regard to Pernod’s allegations that its packaging and marketing of the rum brand in the US. The international rum producer said the Delaware District Court had passed a judgement in April […]

• Pernod Ricard loses US Havana Club appeal

Pernod Ricard has lost the latest US court ruling in its battle with Bacardi over the right to use the Havana Club brand name in the US market. The ruling is the latest twist in a decades-long saga between Pernod Ricard, which sells Havana Club rum made in Cuba outside the US, and Bacardi USA, […]

• Bacardi Continues Legal Actions to Protect Its Havana Club TM Rights in Spain

Bacardi Continues Legal Actions to Protect Its Havana Club TM Rights in Spain

Bacardi Limited, the largest privately held spirits company in the world, continues to pursue all available legal options to protect its legitimate ownership and trademark rights to the Havana Club brand in Spain. In a brief filed with the High Court earlier this month, Bacardi Limited asked the Spanish Supreme Court for clarification of some […]

• Rooting for the good stuff…Cuban rum

Rooting for the good stuff…Cuban rum

Feeling guilty for neglecting rum, this columnist makes up for it with some good Cuban stuff. RUM has got such a bum deal. It’s one of the most popular spirits in the world, and some of the best rum can rival even the best that the whisky, cognac, tequila, and vodka categories have to offer. […]

• Bacardi loses court battle for Havana Club rum trademark

Bacardi loses court battle for Havana Club rum trademark

Bacardi has vowed to continue its fight over the Havana Club rum trademark in Spain after it lost its case for the third time over rival Pernod Ricard. Spanish Supreme Court ruled that Havana Club Holdings, a joint venture between French group Pernod Ricard and Cuba’s state-owned Cuba Ron, as the owner of the Cuban […]