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Tag Archives: Johns Hopkins Bloomberg School of Public Health

• Booze Industry Breaks its Own Underage Ad Rules

Booze Industry Breaks its Own Underage Ad Rules

The alcohol industry has violated its own rules aimed at keeping booze ads away from under-age viewers, government and university researchers allege in a new report. Beer and liquor marketers have since 2003 pledged to show ads only on TV programs, magazines and web sites where adult viewers dominate the audience. The current standard prohibits […]

• Liquor brands get free marketing boost thanks to music industry

Liquor brands get free marketing boost thanks to music industry

Some of the top liquor brands are getting a free marketing boost thanks to the music industry, a new study finds. Research from the Boston University School of Public Health and the Center on Alcohol Marketing and Youth (CAMY) at the Johns Hopkins Bloomberg School of Public Health revealed that that four alcohol brands specifically […]

• Study: Alcohol Marketed Heavily On Digital Media

Study: Alcohol Marketed Heavily On Digital Media

Beer and spirits marketers increasingly turning to social media. It’s illegal to sell alcoholic beverages to anyone under 21 years of age, but a new study concludes that hasn’t stopped the industry from marketing to underage consumers. The Center on Alcohol Marketing and Youth (CAMY) at the Johns Hopkins Bloomberg School of Public Health has […]