Tag Archives: National Hockey League

• Blackhawks anthem singer shatters beer mugs with voice!

Blackhawks anthem singer shatters beer mugs with voice!

At this point, it’s OK to feel raging jealously over the Chicago Blackhawks. Not only are they on a 21-game point streak to start the season, obliterating the previous NHL record; but apparently their national anthem singer’s voice can be weaponized. Here is the great Jim Cornelison, anthem singer for Blackhawks home games, singing “Take […]

• Beer Sales In Canada Are Drying Up During The NHL Lockout

Beer Sales In Canada Are Drying Up During The NHL Lockout

Lost in the glamour of a newly-christened NBA season comes yet another harsh reality of a winter without the NHL: lagging Canadian beer sales. Hockey season is a time when our northern neighbors cozy up with the cheap brews to enjoy the nation’s game. But with empty arenas and bars, and Red Green Show re-runs […]

• Ooops. NHL gets caught in beer deal snafu

Ooops. NHL gets caught in beer deal snafu

It was the fifth paragraph of Gary Bettman’s traditional state-of-the-game speech at the Stanley Cup final, and it was delivered in upbeat, triumphant tones. “The strength of our game on the business side,” said Bettman, “could be best illustrated by our reaching the largest sponsorship deal in our history, the Miller-Coors-Molson deal, and the largest, […]

• MillerCoors loses lawsuit with Ohio beer distributor

A federal court in Columbus, Ohio, has sided with Beverage Distributors Inc. of Cleveland in its fight to retain its franchise to distribute Miller brand beer in Cuyahoga County. Beverage Distributors and AFP Distributors of Glouster in southeastern Ohio sued MillerCoors LLC in 2008 after the beermaking joint venture terminated the two companies’ Miller franchises […]

• Labatt not going quietly after Molson named NHL’s official beer sponsor

Labatt not going quietly after Molson named NHL’s official beer sponsor

Molson Canadian is poised to become the Official Beer of the NHL, but the incumbent will not go quietly. “Bud and hockey belong together,” said Charlie Angelakos, vice-president of corporate affairs for Labatt Breweries. Labatt, brewer of Budweiser in Canada, is vowing to “pursue all legal remedies” in the wake of Tuesday’s announcement that Molson […]

• Molson Canadian named ‘Official beer of the NHL’ in new landmark league deal

Molson Canadian named ‘Official beer of the NHL’ in new landmark league deal

The National Hockey League (NHL) today announced a major agreement with brewers Molson Coors (NYSE: TAP) in Canada and MillerCoors in the U.S., awarding flagship brand Molson Canadian exclusive League rights in the beer sponsorship category, including the rights to the Official Beer of the NHL® designation, beginning with the 2011-12 NHL season.  The deal […]