Tag Archives: Neurochemistry

• Mere Taste of Alcohol Can Trigger Rush of Chemical Pleasure in the Brain

Mere Taste of Alcohol Can Trigger Rush of Chemical Pleasure in the Brain

New research shows just a sip of beer can cause a rush of pleasure due to the potent neurotransmitter dopamine. If you take just a sip of beer, and moments later—before you’ve had close to enough alcohol to get intoxicated, perhaps even before the beer has hit your stomach—feel a distinctly pleasurable sensation, it might […]