Tag Archives: Super Bowl

• Analyzing Budweiser’s Hypocritical, Anti-Craft Beer Super Bowl Ad

Analyzing Budweiser’s Hypocritical, Anti-Craft Beer Super Bowl Ad

I have set foot in the Budweiser Research Pilot Brewery. I have met the talented, kind, passionate people who work there. I’ve written about the place as objectively as I could. But as a craft beer supporter, I can’t stand by when the company airs a commercial like they did during Sunday’s Super Bowl broadcast. […]

• Budweiser Clydesdales Being Ditched For Craft Beer Hipsters

Budweiser Clydesdales Being Ditched For Craft Beer Hipsters

The iconic and beautiful Budweiser Clydesdales are being given the proverbial boot – or hoof – as it may be, and the horses won’t be seen for this year’s holiday advertising campaign. Yes, the powerful horses that have been used in Budweiser’s commercials since back in 1987 aren’t going to be there anymore because the […]

• S. Koreans drink more booze than anyone in the WHOLE WORLD

S. Koreans drink more booze than anyone in the WHOLE WORLD

South Koreans drink more alcohol than Brits, Russians and Americans put together, a new report has revealed. The average person of drinking age in South Korea knocks back 13.7 shots of liquor per week  – more than in any other country in the world. British drinking pails away in comparison with the average drinker in […]

• San Francisco’s Super Bowl Booze Ban a Bust

San Francisco’s Super Bowl Booze Ban a Bust

There will be no Super-Bowl Sunday bowl ban in San Francisco! Phew. San Francisco’s bartenders won’t be locking up the Jack Daniels afterall come Super-Bowl Sunday. Following San Francisco Mayor Ed Lee’s suggestion bars might want to ban hard alcohol to prevent post-Super Bowl riots – ala post-San Francisco World Series riots – his office […]

• 20 Craft Beers To Drink During The NFL Playoffs

20 Craft Beers To Drink During The NFL Playoffs

Because your team will likely lose. But drink up! The NFL playoffs begin this weekend and run until the Super Bowl on February 3. First off, sorry Giants and Lions fans. Your return ticket to the postseason was apparently lost in the mail. But we’re sure some of you are planning to watch these athletic contests, hopefully […]

• Charlize Theron Has Excellent Taste in Beer

Charlize Theron Has Excellent Taste in Beer

In a world where Spike Lee has his own variety of Absolut and Will Ferrell devotedly shills for Old Milwaukee, it’s important to point out when the intersection of celebrities and booze actually results in something encouraging. Take Charlize Theron, who was photographed Sunday carrying some of America’s finest craft beer to a Super Bowl […]

• Why Craft Beer Doesn’t Have A Super Bowl Ad

Why Craft Beer Doesn’t Have A Super Bowl Ad

Craft beer lovers love to boast about how their beer is booming while “yellow beer” fizzles, but on Super Bowl Sunday they’re drowned out by Clydesdale hoofbeats. If craft beer and small, regional brewers are such a game-changing force in American beer, why are they completely absent from the Super Bowl’s annual marketing blowout? With […]

• Super Bowl 2012: Beer Lover’s Guide to the Giants and the Patriots

Super Bowl 2012: Beer Lover’s Guide to the Giants and the Patriots

The combatants are determined. The New York Giants and New England Patriots are set to square off in Super Bowl XLVI, a rematch of four years ago. From that game, 15 Giants players and eight Patriots remain on their respective teams, including starting quarterbacks Eli Manning and Tom Brady. With the season ending Sunday, I […]

• Another soul-less beer hits the shelves as Budweiser unveils new lighter beer

Another soul-less beer hits the shelves as Budweiser unveils new lighter beer

The much-hyped new beer, Bud Light Platinum, from Anheuser Busch InBev has finally hit shelves. Touted as not quite Bud Light, and not actually Budweiser, the beer is said to “appeal to a key group of beer drinkers and expands consumer occasion.” Bud Light Platinum has 6 percent alcohol by volume and 137 calories. In […]

• The ultimate home brewer: Obama brewing for St.Patrick’s White House bash

The ultimate home brewer: Obama brewing for St.Patrick’s White House bash

Obama plans to serve his very own ‘White House Honey Ale’ for Irish night. President Obama has officially declared March 2011 Irish American Heritage Month. More importantly the White House also announced that the president would be brewing his own beer called White House Honey Ale for St.Patrick’ Day. Obama, who said he will pay […]

• The White House Home Brews Its Own Honey Ale

The White House Home Brews Its Own Honey Ale

Here’s a photo of a bottle of the special home-made microbrew White House Honey Ale that President Obama and First Lady Michelle Obama served tonight during their annual Super Bowl party… Brewed with one pound of honey from this year’s 160-pound harvest from the White House Bee Hive, the Ale was made by an unnamed […]

• Spreading something good. American craft beer goes global

Spreading something good. American craft beer goes global

Foreign breweries draw inspiration from U.S. craft brewers, who are increasing exports (and looking to build overseas). There’s even a black market for the States’ specialty suds. While craft beer fans hedge their bets on whether Sunday’s Super Bowl play-by-play is more suited to hopped-up IPAs or intensely flavored stouts, Greg Koch will be deliberating […]

• Super Bowl Grub: Chocolate Beer Truffles

Super Bowl Grub: Chocolate Beer Truffles

“I love chocolate and I love beer. Put the two together and I am down for the count. I made these over the weekend and ended up eating nearly half of them. Ten, yes, 10 truffles later, 30 minutes lost and two days’ work gone, I am wearing my fat jeans. My skinny jeans with […]

• Happy? You’ll Be Watching Super Bowl Bud Beer Ads Thru 2014

Happy? You’ll Be Watching Super Bowl Bud Beer Ads Thru 2014

Fans of the Super Bowl can probably expect to see Clydesdales in the game for the next few years. The owner of Budweiser says it has locked up its position as the only national beer advertiser in the Super Bowl through 2014. The brewer, which became Anheuser-Busch InBev NV in 2008, has had a presence […]

Tasting with the Rhone Rangers

Tasting with the Rhone Rangers

Okay, so today I went to the Rhone Rangers Los Angeles wine tasting, on an empty stomach – not such a good idea – but made it through tasting a ton of wine. First of all, I’ve got to get this out of the way: I’m a French wine fan. California wines use a hammer […]

Read More