Yao Ming wine arrives in China but only for the hoity toity
on 16/01/12 at 10:53 amWine
The much-hyped wine is ready for sale at 3,800 yuan (£384) a bottle, but none of the 1,200 bottles will be sold on the open market.
According to China Daily newspaper, Ming’s wine will only be distributed among high-end consumers.
Made through the former basketball player’s wine company – Yao Family Wines – the Cabernet Sauvignon grapes come from six vineyard plots in California’s Napa Valley.
Ming, who has a personal net worth of more than US$65 million, announced the debut of Yao Ming Wine in November.
Along with winemaking, Ming has also moved into politics, taking his seat yesterday as a new member of the standing committee of Shanghai’s political advisory body during its annual session.
He is not the only celebrity in China targeting the booming fine wine market.