Ha! Poll shows French are clueless about wine
on 25/09/14 at 10:35 amWine
Wine is much more than just a tipple for the French, it’s officially part of the nation’s cultural heritage and part of how they perceive themselves and are in turn perceived by the rest of the world.
Furthermore, they recently went as far as to bestow national heritage status upon their wines and vines.
But according to a poll by ViaVoice on behalf of the magazine Terre des Vins (Wine Country) 71% of French admitted to not knowing much at all about their national drink.
When asked whether they considered themselves to be knowledgeable about wine 71% of those surveyed said “no” and of those, 43% admitted to knowing nothing at all.
26% of participants said they knew “enough” with only 3% saying they knew “a lot”.
ViaVoice also found a correlation between social class and wine knowledge with white collar workers being far more likely to know something about wine than their blue collar compatriots.
According ViaVoice: “It is primarily the social differences that structure the sense of wine knowledge.”