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Tag Archives: Fragrance

• Say it ain’t so. New female targeted wine is packaged like perfume

Say it ain’t so. New female targeted wine is packaged like perfume

A new wine that targets women through its perfume-like packaging has been singled out by Datamonitor’s Product Launch Analytics team as its Innovation of the Week. PLA continually conducts a global search to find what it deems to be the most inventive food and drink products. “While perfume-inspired wine may be an acquired taste, Essentia […]